Wesley Knowles

Intro

My background is a unique mix of computer engineering, product management, business strategy, and sales. I started my career as in data analytics, transitioned into supporting executive teams build and execute their strategies, then evolved into the world of Product. Most recently, I built Hirebook from the ground up - going from $0 to 7-figures in ARR within 12 months.

Outside obsessing over business, I wear an iron ring, I'm an avid coder, an ex-pro League of Legends player, athlete, and incredibly amateur chef.

Work

While completing my Computer Engineering degree at Queen's University, I analyzed sales data at Under Armour, worked in product management at a major bank, and started a car detailing business - which I promptly ran into the ground.

I moved on to work as a management consultant at Pm2, a boutique strategy consulting firm. I began by spending most of my time developing and executing strategies with executive teams of companies like Sonos and Activision (+about 70 tech startups around the world). In this time, I unearthed a ton of gaps in the reliability of service delivery - so I assigned myself the task of productizing our services into packages that close those gaps on our end, while making the process far more seamless and effective for our customers. This productization was a major success, resulting in a 70% increase to average recurring revenue per account, and a 300% YoY increase to revenue - for 3 years straight. Throughout this time, I led partnerships with organizations in the OKR space, supporting their roadmap development and prioritization based on the felt needs of our own clients.

Having seen the gaps our clients faced day-to-day with existing OKR platforms, I decided it was time to set off and build my own. Funded by Brainware Ventures and co-founded with my brother, I built our product and growth strategy as we scaled from $0 to 7-figures in ARR.

"Sales? Why Sales?"

The most common question I'm asked is, "Why go from Computer Engineering into Sales?"

Because it's fun, it's fulfilling, and it's in desperate need of higher technical literacy. Like a ton of salespeople, I didn't choose to switch; I fumbled my way into a revenue-generating role, realized how little subject-matter expertise our competitors had, and found out that it's addicting to win.

The modern world demands organizations use data and systems effectively. If you're an Engineer feeling unfilfilled, message me about how you can actually make a difference.

Contact

Reach out to me if you want to chat! You can also message me on LinkedIn

• LinkedIn

Elements

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